ANALYSIS OF THE ASSORTMENT POLICY OF THE TRADING ENTERPRISE AND DIRECTIONS FOR ITS IMPROVEMENT

The purpose of the article is to analyze the assortment policy of a trading company and search for directions for its improvement. The conducted analysis proved that the problems of forming an assortment policy are mostly connected with too huge assortment of goods on the market, with changes in...

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Bibliographic Details
Main Authors: Valentyna M. Shevchenko, Iryna V. Taranenko, Svitlana S. Yaremenko, Rustam A. Musayev
Format: Article
Language:English
Published: Alfred Nobel University Publisher 2023-07-01
Series:Êvropejsʹkij Vektor Ekonomìčnogo Rozvitku
Subjects:
Online Access:https://eurodev.duan.edu.ua/images/PDF/2023/1/11.pdf