Retail technology adaptation in traditional retailers: A technology-to-performance chain perspective

Retail technology adaptation in traditional retailers: A technology-to-performance chain perspective

Traditional retailers must immediately embrace and adapt technology to survive in the competitive retail industry as retail technology rapidly changes consumers’ buying habits and expectations. This study may be the first to apply the Technology-to-Performance Chain (TPC) to traditional retailers�...

Täydet tiedot

Bibliografiset tiedot
Päätekijät: Muriani Emelda Isharyani, Bertha Maya Sopha, M. Arif Wibisono, Benny Tjahjono
Aineistotyyppi: Artikkeli
Kieli:English
Julkaistu: Elsevier 2024-03-01
Sarja:Journal of Open Innovation: Technology, Market and Complexity
Aiheet:
Adaptation
Retail technology
Task-technology fit
Technology-to-performance chain
Traditional retailers
Linkit:http://www.sciencedirect.com/science/article/pii/S2199853123003062

Internet

http://www.sciencedirect.com/science/article/pii/S2199853123003062

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