Community-based Tourism Initiative in Rural Malaysia: Is it a Success?
This study explores the success criteria for Malaysia Homestay Programme (MHP), which is a community-based rural tourism initiative promoted by the government. The goals of this initiative are to empower rural communities through their engagement in rural tourism activities as well as to increase vi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
EconJournals
2016-08-01
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| Series: | International Review of Management and Marketing |
| Subjects: | |
| Online Access: | https://dergipark.org.tr/tr/pub/irmm/issue/32101/355650?publisher=http-www-cag-edu-tr-ilhan-ozturk |