AN ASSESSMENT OF SERVICE QUALITY IN THE AUTOMOBILE SERVICE INDUSTRY: A STUDY OF A DEVELOPING COUNTRY
This paper outlines the findings of a research done to see whether the SERVQUAL model, which was developed for a Western industrialized nation, could be applied to the automobile service industry in Sri Lanka, a developing nation in South Asia. Only a few studies on the auto service business are fou...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Kragujevac
2023-03-01
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| Series: | Proceedings on Engineering Sciences |
| Subjects: | |
| Online Access: | https://pesjournal.net/journal/v5-n1/8.pdf |