Pengaruh Atmosferik terhadap Kepuasan dan Niatan Perilaku Konsumen

Pengaruh Atmosferik terhadap Kepuasan dan Niatan Perilaku Konsumen

We study the atmospheric role at restaurant “X”, a Japanese chain restaurant in numerous Jakarta areas. More specifically, we analyze (1) the effect of atmospherics on service quality; (2) the effect of atmospherics on food quality; (3) the effect of atmospherics on perceived value; (4) the effect o...

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Bibliographic Details
Main Authors: Edi Purwanto, Deny Deny, Richa Chandra Tansil
Format: Article
Language:English
Published: Universitas Kristen Satya Wacana 2016-12-01
Series:Jurnal Ekonomi dan Bisnis
Subjects:
atmospherics
service quality
perceived value
food quality
customer satisfaction
behavioral intentions
Online Access:http://ejournal.uksw.edu/jeb/article/view/346

Internet

http://ejournal.uksw.edu/jeb/article/view/346

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