Wykorzystanie metody service blueprinting w tworzeniu innowacji usługowych

The issue of generation and implementation of innovation as the competence of the ever-growing service sector is becoming an increasingly research topic in the field of management sciences. Due to the specificity of service innovation and the fact that service requires coordinating multiple processe...

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Bibliographic Details
Main Author: Anetta Pukas
Format: Article
Language:English
Published: Wydawnictwo Naukowe Uniwersytetu Szczecińskiego 2018-03-01
Series:Ekonomiczne Problemy Usług
Subjects:
Online Access:https://wnus.edu.pl/epu/pl/issue/905/article/14952/