REFLECTIONS OF CONSUMPTION CULTURE IN ADVERTISEMENTS: A READING ON ELIDOR ADVERTISEMENTS IN TURKEY
Consumer culture is generally a reflection of mass culture and popular culture. In this sense, it also includes social changes and transformations. Assuming that consumption is not only limited to 'real needs' but also an act that an individual performs to define himself socially and cult...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Forum XXI
2023-04-01
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| Series: | Vivat Academia |
| Subjects: | |
| Online Access: | https://www.vivatacademia.net/index.php/vivat/article/view/1462 |