Using Text Mining to Explore Acceptance of Zero-Touch Fintech Service Innovation: Internet Word-of-Mouth of R Digital Bank

By using the texts of Internet word-of-mouth, the most popular digital banking services and its users’ perceptions of the usefulness and ease of use of these services were explored. Python was used to capture 2026 valid texts on the Industrial Square Banking Service Edition, covering the period of 2...

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Bibliographic Details
Main Authors: Shu-Chin Huang, Ching-Mei Zhu, Maw-Liann Shyu
Format: Article
Language:English
Published: MDPI AG 2023-06-01
Series:Engineering Proceedings
Subjects:
Online Access:https://www.mdpi.com/2673-4591/38/1/65