Os mitos do marketing global e da globalização

Global marketing and advertising: understanding cultural paradoxes, de Marieke de Mooij, 3rd ed. Thousand Oaks, CA. Sage Publications, 2010, 322p.

Bibliographic Details
Main Author: Renato Rodrigues Martins
Format: Article
Language:Spanish
Published: Universidade Estadual de Londrina 2012-05-01
Series:Discursos Fotográficos
Subjects:
Online Access:https://ojs.uel.br/revistas/uel/index.php/discursosfotograficos/article/view/11935