Factors Influencing The Purchase Intention in Online Organic Fruit and Vegetable Stores
The increasing number of organic agricultural production and public awareness toward healthy living provide the opportunities in trading for the products itself. Meanwhile, the development of information technology produces innovation such as electronic commerce (e-commerce), and in agribusiness, it...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Bogor Agricultural University
2018-11-01
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Series: | Jurnal Manajemen & Agribisnis |
Online Access: | http://journal.ipb.ac.id/index.php/jmagr/article/view/24101 |