Externality of Retailing and Regional Contribution
The regional contributions of retailers are gaining a lot of attention, and this is by no means an “unnecessary task unrelated to the original work” of the retailer. Rather, it is a legitimate assessment of externality that the store-type retailer originally had. Consideration of externalities and t...
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| Format: | Article |
| Language: | Japanese |
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Japan Marketing Academy
2019-01-01
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| Series: | Maketingu Janaru |
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| Online Access: | https://www.jstage.jst.go.jp/article/marketing/38/3/38_2019.002/_html/-char/en |