How Does Personalization in News Stories Influence Intentions to Help With Drought? Assessing the Influence of State Empathy and Its Antecedents

Personalized stories are a powerful tool for communicating about science, particularly when a scientific topic is complex or unfamiliar. One example of such a topic is drought, something many regions of the world face regularly. Like other environmental challenges, drought recovery efforts benefit f...

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Bibliographic Details
Main Authors: Dara M. Wald, Erik W. Johnston, Ned Wellman, John Harlow
Format: Article
Language:English
Published: Frontiers Media S.A. 2021-02-01
Series:Frontiers in Communication
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fcomm.2020.588978/full