Credibility in Online Health Communities: Effects of Moderator Credentials and Endorsement Cues

Online health communities (OHCs) are a common and highly frequented health resource. To create safer resources online, we must know how users think of credibility in these spaces. To understand how new visitors may use cues present within the OHC to establish source credibility, we conducted an onli...

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Bibliographic Details
Main Authors: Shaheen Kanthawala, Wei Peng
Format: Article
Language:English
Published: MDPI AG 2021-07-01
Series:Journalism and Media
Subjects:
Online Access:https://www.mdpi.com/2673-5172/2/3/23