PRESTIGE AND NATIONAL IDENTITY AS PREDICTORS OF FOOD PRODUCTS PURCHASE

PRESTIGE AND NATIONAL IDENTITY AS PREDICTORS OF FOOD PRODUCTS PURCHASE

In modern living conditions, consumers have access to a greater offer of food products than ever before. In addition to local food products, the growth of foreign food products is noticeable, which signifcantly intensifes competition in this sector. The paper analyzes whether and how national ident...

Full description

Bibliographic Details
Main Authors: Srđan Šapić, Srđan Furtula, Danijela Durkalić
Format: Article
Language:English
Published: Naučno društvo agrarnih ekonomista Balkana, Beograd; Institut za ekonomiku poljoprivrede, Beograd i Akademija ekonomskih nauka, Bukurešt 2018-06-01
Series:Ekonomika Poljoprivrede (1979)
Subjects:
prestige
national identity
country of origin
product evaluation
domestic brand
Online Access:https://www.ea.bg.ac.rs/index.php/EA/article/view/486

Internet

https://www.ea.bg.ac.rs/index.php/EA/article/view/486

Similar Items