Perceptions of international strategic moves: Saudi Arabia versus the United States

Competitive strategy is one of the most important activities that top management team members can undertake. In the global marketplace perceptions of strategic moves and plausible foreign markets to enter can vary based on cultural differences, economic conditions and past experiences. In this study...

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Bibliographic Details
Main Authors: C. J. Robertson, M. A. Yaghmour, E. H. Kawther
Format: Article
Language:English
Published: AOSIS 2015-06-01
Series:South African Journal of Business Management
Online Access:https://sajbm.org/index.php/sajbm/article/view/91