Exploration of consumer preference based on deep learning neural network model in the immersive marketing environment.

The study intends to increase the marketing quantity of various commodities and promote the comprehensive development of the market. The study first discusses the principle and current situation of the emerging Immersive Marketing. Then, it analyzes the Deep Learning (DL) Neural Network (NN) model....

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Bibliographic Details
Main Authors: Qiang Zheng, Qingshan Ding
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2022-01-01
Series:PLoS ONE
Online Access:https://doi.org/10.1371/journal.pone.0268007