Contribution à la validation initiale de la Grille d’observation d’un message de santé (GOMS)
The efficiency of different strategies that promote health is narrowly linked to the efficiency of the messages transmitted. Until today, few efforts have been made to create a model that is practical and easily used by practitioners in promoting efficient messages about health. Witte (1992) propose...
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| Format: | Article |
| Language: | fra |
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Université Laval
2003-10-01
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| Series: | Communication |
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| Online Access: | http://journals.openedition.org/communication/4670 |