Strategies for a Small to Medium-sized Enterprise to Engage in an Existing Ecosystem
Recent advances in ecosystem theory prescribe that companies need to develop offers that are modular and form unique or supermodular complementarities with other offers. However, both academic and managerial knowledge of the strategies that especially small and medium sized enterprises (SMEs) can us...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Carleton University
2021-10-01
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| Series: | Technology Innovation Management Review |
| Subjects: | |
| Online Access: | https://timreview.ca/timreview.ca/article/1453 |