Social Media Effects on E-Commerce Activities: The Case of Kuwait during and following the COVID-19 Pandemic

This paper discusses the impact of social media on the e-commerce industry in Kuwait. The paper highlights the slow growth of e-commerce in the region due to traditional shopping practices and lack of knowledge about e-commerce instruments. The paper explores the potential of e-commerce in Kuwait an...

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Bibliographic Details
Main Author: Hamad AlWazzan
Format: Article
Language:English
Published: MDPI AG 2023-03-01
Series:Proceedings
Subjects:
Online Access:https://www.mdpi.com/2504-3900/85/1/6