Applying the Push-Pull Mooring to Explore Consumers’ Shift from Physical to Online Purchases of Face Masks

In response to the emergency management caused by COVID-19, Taiwan began to impose a name-based rationing system for the purchase of face masks by having consumers visit physical stores and preorder them online. By doing so, the risk of face mask shortages caused by panic buying was reduced. To unde...

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Bibliographic Details
Main Authors: Sung-Wen Yu, Jun-Yan Liu, Chien-Liang Lin, Yu-Sheng Su
Format: Article
Language:English
Published: MDPI AG 2022-12-01
Series:Mathematics
Subjects:
Online Access:https://www.mdpi.com/2227-7390/10/24/4761