The Use of a QFD-Fuzzy Approach to Support Investors’ Decisions:
The work analyses the growth strategy of fast-growing digital business in order to develop a QFD-Fuzzy based methodology to support investors’ decisions. Methodologically, a qualitative transversal research with the CEOs and Founders of 119 start-ups was carried out followed by the development of a...
| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidade Federal do Ceará
2023-05-01
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| Series: | Contextus |
| Online Access: | http://www.periodicos.ufc.br/contextus/article/view/82986 |