A Review of the Role of Marketing in Recruitment and Talent Acquisition

In the digital age recruitment marketing emerged as a consequence of the competitive and complex nature of the labor market. This article highlights the role of marketing in modern recruitment and talent acquisition activities. It reviews as well, the literature of marketing and recruitment to track...

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Bibliographic Details
Main Authors: Ahmad Alashmawy, Rashad Yazdanifard
Format: Article
Language:English
Published: Mashhad: Behzad Hassannezhad Kashani 2019-07-01
Series:International Journal of Management, Accounting and Economics
Subjects:
Online Access:https://www.ijmae.com/article_114604_279f0ec928f5e7ec3bc966ae08523fbc.pdf