WORLDVIEW AND ETHICAL FOUNDATIONS OF AUTHORITY BRANDING: QUALITY ASPECTS
This article is devoted to studying the public authority's quality branding based on worldview and ethical principles. The main purpose of this study is to develop ethical and attitudinal grounds for the formation of public authority quality branding and methods of their implementation on the e...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Center for Quality, Faculty of Engineering, University of Kragujevac, Serbia
2022-09-01
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Series: | International Journal for Quality Research |
Subjects: | |
Online Access: | http://ijqr.net/journal/v16-n3/9.pdf |