Kepuasan Dan Loyalitas Pelanggan Pada Produk Susu Bayi Menggunakan Service Quality Dan Path Analysis
To enlarge market share a company has to produce quality product, accordance with what the consumers want. At the large step company has to be able to see and give more attention to the customer (consumer) satisfaction factors. In the next steps company can identify their customer loyalty to their p...
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Format: | Article |
Language: | English |
Published: |
Universitas Airlangga
2010-04-01
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Series: | Jurnal Manajemen Teori dan Terapan |
Online Access: | https://e-journal.unair.ac.id/JMTT/article/view/2394 |