‘We are looking for people like you’ – new technique of social influence as a tool of improving response rate in surveys
ABSTRACTA low response rate in surveys makes the research more expensive and time consuming, but it also, or even more importantly, constitutes a major methodological problem. Therefore, researchers use all kinds of measures in order to increase the response rate. This article describes four experim...
Main Authors: | , , , , , , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Taylor & Francis Group
2024-12-01
|
Series: | Social Influence |
Subjects: | |
Online Access: | https://www.tandfonline.com/doi/10.1080/15534510.2024.2316348 |