Mutual influences between advertising trends and their impact on consumer behavior
The study of consumer behavior is a relatively new field, and it is constantly growing, especially with the development in digital technology, which has changed a lot of consumer perception and understanding of things. Awareness and understanding of the process of consumer behavior stems from provid...
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Format: | Article |
Language: | Arabic |
Published: |
The Arab Association of Civilization and Islamic Arts
2023-10-01
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Series: | Maǧallaẗ Al-Turāṯ wa Al-Taṣmīm |
Subjects: | |
Online Access: | https://jsos.journals.ekb.eg/article_258324_03e0e18840959c3edff2b13238354f64.pdf |