THE IMPORTANCE OF SCHOOL CULTURE AND IDENTITY DURING THE COVID-19 PANDEMIC

The paper researches and analyses the importance of school culture, teacher’s identity, and corporate identity during the COVID-19 pandemic. The research is based on qualitative methodology, i.e., thematic analysis of scientific literature in the field of corporate marketing according to Balmer&#...

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Bibliographic Details
Main Authors: Dinko Jukić, Dario Dunković, Zvjezdana Penava Brekalo
Format: Article
Language:English
Published: University of Zagreb, Croatia / Faculty of Economics and Business / Department of Trade and International Business 2023-01-01
Series:Poslovna Izvrsnost
Subjects:
Online Access:https://hrcak.srce.hr/file/449006