Hybrid Random Forest Survival Model to Predict Customer Membership Dropout
Dropout prediction is a problem that must be addressed in various organizations, as retaining customers is generally more profitable than attracting them. Existing approaches address the problem considering a dependent variable representing dropout or non-dropout, without considering the dynamic per...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2022-10-01
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Series: | Electronics |
Subjects: | |
Online Access: | https://www.mdpi.com/2079-9292/11/20/3328 |