Transmedia Narratives: Definition and Social Transformations in the Consumption of Media Content in the Globalized World

The article provides a wide theoretical analysis of the relatively new phenomenon - the transmedia narrative. The work starts with a broader overview of the historical and social aspects related with the narrative structures. Subsequently, it reviews the wide spectrum of literature outlining the ver...

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Bibliographic Details
Main Author: Kalin Kalinov
Format: Article
Language:Bulgarian
Published: South-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education" 2017-04-01
Series:Проблеми на постмодерността
Subjects:
Online Access:https://pmpjournal.org/index.php/pmp/article/view/54