La Percepción de Clientes Universitários Cuanto al Relacionamiento con sus Operadoras de Telefonía Móvil
Nowadays, relationship with customers presents a strategic level that can generate sustainable competitive advantages for companies. Given the strong competitive environment, mobile operating companies increasingly seek relationships with their costumers that can lead them to sustainable competitive...
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Format: | Article |
Language: | Portuguese |
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Emerald Publishing
2014-09-01
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Series: | REGE Revista de Gestão |
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Online Access: | http://www.revistas.usp.br/rege/article/view/99942 |