Country of origin effects in explaining motivations for COVID-19 vaccine acceptance: A cognitive-affective-norm approach
This study aims to broaden the understanding of the motivational factors influencing vaccine acceptance framed as product country image (PCI) by exploring the role of overall country image (OCI), vaccine knowledge and information inconsistency, in addition to the three most commonly investigated con...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2024-02-01
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| Series: | Heliyon |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2405844024019327 |