Users’ Behaviour under the Uneven Gender Ratio of Social Media Platforms

Up to now, in order to satisfy the increasingly abundant needs of users, there have been many kinds of social media applications, some of which are targeted at specific gender groups. Xiaohongshu and Hupu are two social media platforms in China, which are dominated by female and male users respectiv...

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Bibliographic Details
Main Authors: Chi Hanzhe, Liu Renhao, Pan Jingye
Format: Article
Language:English
Published: EDP Sciences 2022-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2022/18/shsconf_icprss2022_03003.pdf