Marketing Decision Support System Based on Data Mining Technology
With the continuous development of business intelligence technology, the application research of decision support systems (DSSs) is deepening. In China, the work in this area started relatively late, and there are few DSS research cases to assist in marketing decision-making. Currently, marketing de...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-03-01
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| Series: | Applied Sciences |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2076-3417/13/7/4315 |