The Market Concept of the 21<sup>st</sup> Century: a New Approach to Consumer Segmentation
World economic development in the 21st century keeps tendencies and contradictions of the previous century. Economic growth in a number of the countries and, as a result, growth of consumption adjoins to an aggravation of global problems of the present. It not only ecology and climatic changes that...
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Format: | Article |
Language: | English |
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MGIMO University Press
2016-01-01
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Series: | Vestnik MGIMO-Universiteta |
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Online Access: | http://mgimoreview.elpub.ru/jour/article/view/550 |