The motivational power of mobile gamified exercise apps
This study analyses how gamification motivates users of gamified mobile exercise apps and enhances their health.Data from 276 Fitbit users were analysed using structural equation modelling. The findings showed that feelings of competence and autonomy arise when exercise apps include achievement and...
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| Format: | Artikel |
| Sprache: | English |
| Veröffentlicht: |
Universidad del País Vasco (UPV/EHU)
2023-05-01
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| Schriftenreihe: | Management Letters/Cuadernos de Gestión |
| Schlagworte: | |
| Online Zugang: | https://www.ehu.eus/cuadernosdegestion/revista/en/published-issues/articulo?year=2023&vol=23&num=2&o=2 |