Challenges in Developing Urban Marketing Strategies: Evidence From Ekaterinburg
2018 FIFA World Cup became the first championship held in Russia and Eastern Europe. However, at that time, Russia already had experience in hosting sports mega-events such as the 2014 Winter Olympics in Sochi, the 2013 Summer Universiade in Kazan, and before that the 1980 Olympic Games in Moscow....
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Russian Academy of Sciences, Institute of Economics of the Ural Branch
2021-12-01
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| Series: | Экономика региона |
| Subjects: | |
| Online Access: | https://economyofregions.org/ojs/index.php/er/article/view/80 |