The Impact of Social Crowding on Consumers’ Online Mobile Shopping: Evidence from Behavior and ERPs
Danfeng Cai,1,2,* Lian Zhu,3,* Wuke Zhang,2,4 Hao Ding,2,4 Ailian Wang,5 Yao Lu,1 Jia Jin5 1College of Science & Technology, Ningbo University, Ningbo, People’s Republic of China; 2Academy of Neuroeconomics and Neuromanagement at Ningbo University, Ningbo, People’s Republ...
Main Authors: | , , , , , , |
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Format: | Article |
Language: | English |
Published: |
Dove Medical Press
2021-03-01
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Series: | Psychology Research and Behavior Management |
Subjects: | |
Online Access: | https://www.dovepress.com/the-impact-of-social-crowding-on-consumersrsquo-online-mobile-shopping-peer-reviewed-article-PRBM |