Companies Export Function: Identifying the Effects of Perceived Competitive Advantages, Adapting Marketing Tactics and Exporting Experience on Export Function
Information and communication technology (ICT) has intensively affected the quality and quantity of competition among companies in their accessibility to the markets of other countries during the last two decades. The basic question that every company working in the international markets has faced w...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
University of Isfahan
2011-01-01
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| Series: | تحقیقات بازار یابی نوین |
| Subjects: | |
| Online Access: | http://uijs.ui.ac.ir/nmrj/browse.php?a_id=691&sid=1&slc_lang=en |