The linguistic aspect of strategic framing in modern political campaigns
The linguistic aspect of strategic framing in modern political campaigns The following article describes the role of semantics in political marketing, emphasizing the mechanism of framing and perspectivising in discourse. The complexity of the framing process is discussed in the introduction, then...
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| Format: | Article |
| Language: | English |
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Institute of Slavic Studies, Polish Academy of Sciences
2015-11-01
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| Series: | Cognitive Studies | Études cognitives |
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| Online Access: | https://journals.ispan.edu.pl/index.php/cs-ec/article/view/987 |