ROLE OF MARKETING IN INCREASING THE COMPETITIVENESS OF AGRICULTURAL AND FOOD PRODUCTS
Global food market trends and astruggle for both quality and acceptable priceunder unequal competitive conditions, along withthe imposition of a new legal framework, indicateincreasing difficulty to survive, maintain currentposition or gain a better position in the developedmarket. Many Balkan count...
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| Format: | Article |
| Language: | English |
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Faculty of Economics Pale University of East Sarajevo
2011-01-01
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| Series: | Zbornik Radova Ekonomskog Fakulteta u Istočnom Sarajevu |
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| Online Access: | http://www.ekofis.org/images/dokumenti/Aktivnosti/zr2011/Dr%20Biljana%20Veljkovic.pdf |