Analysis of the effect of Fear of Missing Out (FOMO) and the use of paylater application on impulse buying behavior (review of Maqashid Syariah)
This study aims to determine the effect of Fear of Missing out and the use of paylater applications on impulse buying behavior in terms of maqashid sharia. This study uses a quantitative approach using a sample of students from the Faculty of Islamic Economics and Business who use the paylater appli...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Department of Management, Faculty of Economics and Business, Universitas Surabaya
2023-09-01
|
Series: | Manajemen dan Bisnis |
Subjects: | |
Online Access: | https://www.journalmabis.org/mabis/article/view/682 |