Analysis of the effect of Fear of Missing Out (FOMO) and the use of paylater application on impulse buying behavior (review of Maqashid Syariah)

This study aims to determine the effect of Fear of Missing out and the use of paylater applications on impulse buying behavior in terms of maqashid sharia. This study uses a quantitative approach using a sample of students from the Faculty of Islamic Economics and Business who use the paylater appli...

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Bibliographic Details
Main Authors: Muhammad Ikhsan Harahap, Andri Soemitra, Zuhrinal M Nawawi
Format: Article
Language:English
Published: Department of Management, Faculty of Economics and Business, Universitas Surabaya 2023-09-01
Series:Manajemen dan Bisnis
Subjects:
Online Access:https://www.journalmabis.org/mabis/article/view/682