IS OFFSHORING AN INTERNATIONAL PROCESS

This article proposes to analyze the applicability of transaction cost economics - TCE (Coase, 1937; Williamson, 1975, 1979) through its characteristic make-or-buy expression, considering the offshoring pace and emerging economy firms. The make-or-buy decision must be flexible enough to explain offs...

Full description

Bibliographic Details
Main Authors: Paulo Roberto Gião, Moacir de Miranda Oliveira Júnior
Format: Article
Language:English
Published: Escola Superior de Propaganda e Marketing - ESPM 2012-01-01
Series:Internext: Revista Eletrônica de Negócios Internacionais
Subjects:
Online Access:http://internext.espm.br/index.php/internext/article/view/124/163