Teaching Cases in Management: A Morte Simbólica em Mudanças Organizacionais: o Caso do Banco do Brasil
The case deals with the symbolic losses experienced by Banco do Brasil employees after the implementation of a restructuring plan, of which one of the main actions was the creation of the firstvoluntary redundancy plan [VRP]. The study attempts to identify employees’ perceptions as Loss orGain, cons...
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| Format: | Article |
| Language: | English |
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Associação Nacional de Pós-Graduação e Pesquisa em Administração (ANPAD)
2010-01-01
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| Series: | RAC: Revista de Administração Contemporânea |
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| Online Access: | http://www.anpad.org.br/periodicos/arq_pdf/a_1015.pdf |