Acceptability, Safety, and Resonance of the Pilot Digital Suicide Prevention Campaign “Better Off With You”: Qualitative Study

Acceptability, Safety, and Resonance of the Pilot Digital Suicide Prevention Campaign “Better Off With You”: Qualitative Study

BackgroundThe Interpersonal Theory of Suicide posits that there are three key elements of suicidal behavior: perceived burdensomeness, thwarted belongingness, and the acquired capability for suicide. The digital campaign Better Off With You was developed to directly challenge the idea of perceived b...

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Bibliographic Details
Main Authors: Carrotte, Elise Rose, Webb, Marianne, Flego, Anna, Vincent, Bonnie, Heath, Jack, Blanchard, Michelle
Format: Article
Language:English
Published: JMIR Publications 2021-03-01
Series:JMIR Formative Research
Online Access:https://formative.jmir.org/2021/3/e23892

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https://formative.jmir.org/2021/3/e23892

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