Making Action Easier: Behavioral Economics and Nudges for Extension Professionals

As Extension turns more to effecting behavior change beyond simply raising awareness or understanding concerns, how do we not only help clientele make a change, but make it easier? Behavioral economics principles can improve the way we present options to clients, increasing the likelihood of them c...

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Bibliographic Details
Main Authors: Laura A. Sanagorski Warner, Kathryn Stofer, Hayk Khachatryan
Format: Article
Language:English
Published: The University of Florida George A. Smathers Libraries 2019-10-01
Series:EDIS
Subjects:
Online Access:https://journals.flvc.org/edis/article/view/116309