Making Action Easier: Behavioral Economics and Nudges for Extension Professionals
As Extension turns more to effecting behavior change beyond simply raising awareness or understanding concerns, how do we not only help clientele make a change, but make it easier? Behavioral economics principles can improve the way we present options to clients, increasing the likelihood of them c...
Main Authors: | , , |
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Format: | Article |
Language: | English |
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The University of Florida George A. Smathers Libraries
2019-10-01
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Series: | EDIS |
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Online Access: | https://journals.flvc.org/edis/article/view/116309 |
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author | Laura A. Sanagorski Warner Kathryn Stofer Hayk Khachatryan |
author_facet | Laura A. Sanagorski Warner Kathryn Stofer Hayk Khachatryan |
author_sort | Laura A. Sanagorski Warner |
collection | DOAJ |
description |
As Extension turns more to effecting behavior change beyond simply raising awareness or understanding concerns, how do we not only help clientele make a change, but make it easier? Behavioral economics principles can improve the way we present options to clients, increasing the likelihood of them choosing desirable behaviors. This new 3-page publication of the UF/IFAS Department of Agricultural Education and Communication offers an introduction to these concepts as well as practical strategies for setting up the environment for change. Written by Laura Warner, Kathryn Stofer, and Hayk Khachatryan.
https://edis.ifas.ufl.edu/wc343
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first_indexed | 2024-04-24T06:32:00Z |
format | Article |
id | doaj.art-59905bf6f9704ae2805d747dbac5ba58 |
institution | Directory Open Access Journal |
issn | 2576-0009 |
language | English |
last_indexed | 2024-04-24T06:32:00Z |
publishDate | 2019-10-01 |
publisher | The University of Florida George A. Smathers Libraries |
record_format | Article |
series | EDIS |
spelling | doaj.art-59905bf6f9704ae2805d747dbac5ba582024-04-23T04:35:26ZengThe University of Florida George A. Smathers LibrariesEDIS2576-00092019-10-0120195Making Action Easier: Behavioral Economics and Nudges for Extension ProfessionalsLaura A. Sanagorski Warner0Kathryn Stofer1Hayk Khachatryan2University of FloridaUniversity of FloridaUniversity of Florida As Extension turns more to effecting behavior change beyond simply raising awareness or understanding concerns, how do we not only help clientele make a change, but make it easier? Behavioral economics principles can improve the way we present options to clients, increasing the likelihood of them choosing desirable behaviors. This new 3-page publication of the UF/IFAS Department of Agricultural Education and Communication offers an introduction to these concepts as well as practical strategies for setting up the environment for change. Written by Laura Warner, Kathryn Stofer, and Hayk Khachatryan. https://edis.ifas.ufl.edu/wc343 https://journals.flvc.org/edis/article/view/116309behavioral economicsbehavior changenudgesextension strategies |
spellingShingle | Laura A. Sanagorski Warner Kathryn Stofer Hayk Khachatryan Making Action Easier: Behavioral Economics and Nudges for Extension Professionals EDIS behavioral economics behavior change nudges extension strategies |
title | Making Action Easier: Behavioral Economics and Nudges for Extension Professionals |
title_full | Making Action Easier: Behavioral Economics and Nudges for Extension Professionals |
title_fullStr | Making Action Easier: Behavioral Economics and Nudges for Extension Professionals |
title_full_unstemmed | Making Action Easier: Behavioral Economics and Nudges for Extension Professionals |
title_short | Making Action Easier: Behavioral Economics and Nudges for Extension Professionals |
title_sort | making action easier behavioral economics and nudges for extension professionals |
topic | behavioral economics behavior change nudges extension strategies |
url | https://journals.flvc.org/edis/article/view/116309 |
work_keys_str_mv | AT lauraasanagorskiwarner makingactioneasierbehavioraleconomicsandnudgesforextensionprofessionals AT kathrynstofer makingactioneasierbehavioraleconomicsandnudgesforextensionprofessionals AT haykkhachatryan makingactioneasierbehavioraleconomicsandnudgesforextensionprofessionals |