IMPLIKASI DIGITAL MARKETING UNTUK KEUNGGULAN BERSAING UMKM BIDANG KONVEKSI DI KOTA TASIKMALAYA DI ERA ENDEMI
ABSTRACT This research aims to gain knowledge about the implications of digital marketing for the competitive advantage of MSMEs in the convection sector in Tasikmalaya City in the endemic era. This research is qualitative research with a qualitative descriptive approach. The data collection techni...
Main Authors: | , , , , , , |
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Format: | Article |
Language: | English |
Published: |
Sekolah Tinggi Ilmu Ekonomi AMA
2023-12-01
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Series: | Among Makarti |
Subjects: | |
Online Access: | https://jurnal.stieama.ac.id/index.php/ama/article/view/542 |