REVEALING STRATEGIC GROUPING BARRIERS OF RETAIL TRADE ENTERPRISES

Segmentation of competitors by revealing and ranging strategic grouping barriers of the retail trade enterprises with food products is considered.

Bibliographic Details
Main Author:	Oksana V. KHLOPENKO
Format:	Article
Language:	Russian
Published:	Don State Technical University 2010-10-01
Series:	Advanced Engineering Research
Subjects:	стратегическое сегментирование барьеры стратегического группирования конкурентное преимущество анкетирование респондентов ранжирование коэффициент конкордации.
Online Access:	https://www.vestnik-donstu.ru/jour/article/view/1064

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