Marketing research-level marketing and logistics operation of the machine-building enterprises of Khmelnitsky region
The article defines the role of marketing research in the analysis of marketing and logistics industries. The necessity of conducting regular market research. Presents the results of market research to determine the level of marketing and logistics activities of industrial enterprises of Khmelnitsky...
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| Format: | Article |
| Language: | English |
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Sumy State University
2011-03-01
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| Series: | Marketing i Menedžment Innovacij |
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| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2011_2_105_113.pdf |