The Marketing Values in News Production
The main purpose of this study is to test the proposed marketing model in news production by applying it to the contentofanon-Western news organization as well as to explore the degree to which this proposed model predicts the type of media content patterns. Content analysis was used on the English...
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| Format: | Article |
| Language: | English |
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National University of Political Studies and Public Administration (SNSPA), College of Communication and Public Relations, Bucharest
2018-12-01
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| Series: | Romanian Journal of Communications and Public Relations |
| Subjects: | |
| Online Access: | https://journalofcommunication.ro/index.php/journalofcommunication/article/view/266 |